With all the changes our buddies at major search engines are conducting on their algorithm (400 annually, they tell us), you must have knowledge of the most up-to-date thinking on creating good quality content on your web pages. Be it a blog post, article content or possibly a web page, 'quality content' implies something that presents advantages to actual readers and is also major search engine friendly.
Therefore, making unique and engaging website content will deliver more visitors to your web site, however you will want to abstain from following mistakes.
Keyword Stuffing
In the old days of SEO, you were previously able to rank well in the various search engines simply by mirroring your target key word as frequently as possible in your piece of content. As all search engines have come to be smarter presently this isn't possible any more and might even land you in the hot water.
With that said, its alright to use your key phrases across the text provided that it makes sense to your audience. Just remember, you are really producing website content for website readers and not essentially for search engines, with superb material rankings will do the same thing. What's the ideal what is known as keyword density? There isn't any specific percentage which might be granted to it, most likely safe to stay below 4%.
Light and sometimes Duplicate Content
By thin content I mean a short article, audio or video that lacks unique substance. You could possibly rewrite some body else's article content but does it bring on exceptional standpoint or anything innovative that the original piece of content could have ignored.
As much as duplicate website content is concerned, it applies to your own internet site as well - you don't want to have pages on your website which have the exact same content and this covers title and description meta tags. If you're promoting related merchandise on your internet website for instance, put a unique spin to every one of them individually.
Unrelated Title and Description Tags
Just the same way you want to possess unique user generated content on each and every one of your pages, it is highly advisable to have distinct title tag and description tags for each page within your website. Each of these tags will need to contain keywords you happen to be concentrating on but additionally will have to be relevant to the page content.
This will likely not only prevent confusing searchers as they will show up as snippets on search engine results page, it will moreover conform to search engine's recommendations keeping your website from being flagged.
Utilising Flash and pictures
Although using Adobe Flash technology to design your pages could make them attractive, this is not ideal for reasons of smart phone or tablet compatibility and usefulness concerns along with search engines not being able to crawl and discover Flash, producing problems when positioning your website.
Therefore, making unique and engaging website content will deliver more visitors to your web site, however you will want to abstain from following mistakes.
Keyword Stuffing
In the old days of SEO, you were previously able to rank well in the various search engines simply by mirroring your target key word as frequently as possible in your piece of content. As all search engines have come to be smarter presently this isn't possible any more and might even land you in the hot water.
With that said, its alright to use your key phrases across the text provided that it makes sense to your audience. Just remember, you are really producing website content for website readers and not essentially for search engines, with superb material rankings will do the same thing. What's the ideal what is known as keyword density? There isn't any specific percentage which might be granted to it, most likely safe to stay below 4%.
Light and sometimes Duplicate Content
By thin content I mean a short article, audio or video that lacks unique substance. You could possibly rewrite some body else's article content but does it bring on exceptional standpoint or anything innovative that the original piece of content could have ignored.
As much as duplicate website content is concerned, it applies to your own internet site as well - you don't want to have pages on your website which have the exact same content and this covers title and description meta tags. If you're promoting related merchandise on your internet website for instance, put a unique spin to every one of them individually.
Unrelated Title and Description Tags
Just the same way you want to possess unique user generated content on each and every one of your pages, it is highly advisable to have distinct title tag and description tags for each page within your website. Each of these tags will need to contain keywords you happen to be concentrating on but additionally will have to be relevant to the page content.
This will likely not only prevent confusing searchers as they will show up as snippets on search engine results page, it will moreover conform to search engine's recommendations keeping your website from being flagged.
Utilising Flash and pictures
Although using Adobe Flash technology to design your pages could make them attractive, this is not ideal for reasons of smart phone or tablet compatibility and usefulness concerns along with search engines not being able to crawl and discover Flash, producing problems when positioning your website.
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